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| appeal based on the character of the speaker |
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| appeal based on logic or reason |
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| Intentional use of words to cnovey the opposite of their literal meaning |
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| the use of irony to mock or convey contempt |
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| the repetition of the same word or words at the beginning of sentences |
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| forms the counterpart to anaphora |
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| consists of omitting conjunctions between words |
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| is a paradox to two words |
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| consists of a word, phrase, or whole sentence inserted as an aside in the middle of another sentence |
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| recurrent syntactical similarity |
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| metaphorically represents an animal or inanimate object as having human attributes |
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| consists of arranging words, clauses or sentences in the order of increasing importance. |
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| deliberately expresses an idea as less important than it actually is |
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| establishes a clear, contrasting relationship between two ideas by joining them together |
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| consists of raising one or more questions and then proceeding to answer them |
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| A question that isn't meant to be answered |
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| the counterpart of understatement deliberately exaggerates condition for emphasis or effect |
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| a short, informal reference to a famous person or event |
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| compares two different things |
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| repetition of the initial consonant sound in a word. |
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