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| Expanding on the thoughts of readability experts, we can conclude that style= |
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-expanding opportunities with sentences -creating appropriate emphasis -establishing strong relationships among ideas |
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| The rhetoric of grammar includes all of the following: |
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| Rudolf Flesch equated "human interest" in writing with the use of: |
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| According to Francis christensen how are grammar and rhetoric related? |
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| To achieve style, we must reassess the _______ of grammar. |
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Simple compound complex compound-complex |
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| Sentences come in 4 forms: |
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| In writing the mastery of using ______ contain the building blocks of thought. |
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| The rule of primacy declares, we as readers remember information presented: |
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| The rule of primacy declares, we as readers remember information presented: |
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| What are the demands in creating good sentences? |
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| the presentation strategy is appropriate |
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| Audiences are well prepared to deal with complex sentences that impart multiple ideas as longs as: |
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-expanding opportunities with sentences -creating appropriate emphasis -establishing strong relationships among ideas |
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| chapter 7 suggest that effective means of constructing effective business communications: |
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| The rule of recency declares that we as readers remember the best information presented: |
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| prepare the mind of the reader for the statement to follow |
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| christensen suggest that the natural function for a sentence opener is to: |
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| We are less likely to remember information presented: |
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Punctuation transitions opening and concluding statements and managing relationships among ideas |
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| What are the four primary ingredients that foster and signal relationships among ideas? |
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- they need to have something to say - they must represent a collection of related ideas that convey a single chunk of information -they need to have a tight internal unity -they need to create a transition to the next paragraph |
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| Effective paragraphs must satisfy three primary obligations: |
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| The introductory sentence |
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| in business communication, what creates the path to the paragraph and to put the substance of the paragraph into context? |
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| The introductory sentence |
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| in business communication, what creates the path to the paragraph and to put the substance of the paragraph into context? |
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-putting the paragraphs intended message in the form of a question -stating the central idea of the paragraph as a problem -creating a single statement that combines the general theme of the paragraph and its principle conclusion or assertion |
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| the three methods in creating well-rounded opening statements in a paragraph: |
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| The intersection of grammar, meaning and style |
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| the most common errors that diminish comprehension lie at: |
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| diction, precision, the pace at which we impart the information, the comfort of the presentation, appropriateness of language, rhetoric of grammar, rhetoric of style |
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| Gaining mastery of our communication we need to consider: |
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| The first obligation of an opening sentence is to: |
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