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| Styles accepted by a large majority of people at one time. |
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| Characteristic or distinctive appearance of a garment that make it unique from other garments. |
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| Prevailing opinion of what is and what is not attractive and apporpriate for a given occasion, personal feeling about style. |
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Also called "High Fashion" One of a kind, made to order styles composed of expensive fabrics with superb sewing, technical expertise, and the finest materials. |
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Person who makes Couture **Must be a member of Chambre Syndicale to be considered a couturier. |
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Association of French Couturiers Founded in 1868. **Formed by Charles Fredrick Worth. |
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| Workrooms where Couturiers design and produce haute couture garments. |
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America is known for this French Pret-a-Porter Larger middle market |
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Most profitable Majority of consumers purchase this |
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| Particular or individual interpretation, version, or treatment of a style. |
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| Comprise designs offerings for a particualr season. |
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| Staples of integral parts of the wardrobe, never going out of style, and never really becoming a trendy sought after item. |
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| Short period of popularity followed by a very quick descent into decline and obsolescence. |
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| A garment that uses the main elements of another's design |
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| Silhouettes and designs are kept inact, while much less expensive fabric is employed to quickly create a fashionable garment. |
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| General direction or movement |
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Seventh Avenue/Garment center of NY Heart of American Fashion. |
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Comes in three main types.. 1. Bell shaped or Bouffant 2.Bustle 3.Tubular or Straight |
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| 1733-Englishman John Kay invents__________ used in Weaving Fabric. The "needle" what holds it. |
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| 1764-James Hargreaves, Englishman invents ___________ Used in Spinning Thread |
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| 1785-Englishman Edmund Cartwright invents the _________ used in weaving fabric. |
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| 1793- Eli Whitney invents _____________ used to remove seeds. |
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| 1846- Elias Howe invents __________ first in America. |
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| Issac Singer Patents ___________ with a foot treadle in america first interlock sewing machine hand operated. |
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| Silhouette, Details and trimmings, Texture, Color, Rhythm, Harmony. |
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Tibular or Straight A-line Wedge Bustle Bell |
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American/Full Cut European/Slender Cut |
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| An opening in the garment |
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| Details create _________ for a design and primarily consist of collars, sleeves, and the hemline. |
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| The single element that adds the _________ to a garment without affecting the price. |
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| Technical term for the name of a color |
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| The lightness or darkness of a color |
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| Refers to colors saturation or purity, brightness or dullness. |
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| One color is chosen and values and intesities are played with. |
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| Use of colors adjacent on the color wheel. |
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| Use of colors opposite to each other on the color wheel. |
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| Balance, Empasis, Proportion, Rhythm, Harmony |
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| is the equal distribution of weight on two sides of the product. |
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| Designers choose a focal point of the garment. |
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| All the elements must be scaled to fit and overall proportion, so as not to detract from the overall piece. |
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| When the movement of the eye over the garment from one element to another is smooth. |
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| The unified effect that brings all of the elements in the design project together. |
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| A large group of consumers with similar needs. |
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| The subdivision of the marketplace into relatively homogeneous subsets of consumers. |
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| Specific groups of potential consumers that a business is attempting to turn into regular customers. |
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| Bases of Market Segmentation |
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Geographic Demographic Psychographic Behavioristic Sociological |
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