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| focuses on an attribute or an object in order to determine how the attribute can be improved. Ex. Cell phone features. |
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| Solving problems through an indirect or creative approach. Ex. Thinking outside of the box. |
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| the process of generating and developing new ideas. |
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| is a creative-thinking technique involving the identification of as many different ideas a possible during a certain time frame. |
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| bringing different things together to create a unified connection. |
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| Letting your subconscious does the drawing. |
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| Force people to choose between two choices when neither of the choices could be the answer or needs further explanation. Ex. Is this yellow or green? |
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| Systematically structuring and investigating many possible relationships of complex problems. Ex. Used to create a new product. |
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| An analysis of something or someone that identifies any shortcomings. |
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| The general direction in which people or events are moving(fashion, TV, music, etc). By studying trends, business get a sense of what customers need - examples: health and fitness, baby boomers needs, communication needs. |
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| whoever buys the product or service. |
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| in the center of the paper write the main problem, which the market opportunity that you identified - from the starting point, draw a line to other words and phrases that are that are related to the main idea - from each of these words, draw other lines that relate to the particular word and so on - this helps to expand thinking and get lots of different ideas down on paper. |
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| state the first thing that comes to mind. |
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Term
| Programmed thinking methods |
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Definition
| organized, logical, and analytical thinking techniques. |
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